M&A Television Commercials Apparel 1-7

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PPAREL 6.1 APPAREL

1) ACTIVE PANTYHOSE: pretty office worker wears pantyhose

2) HANES PANTYHOSE: woman in mini-skirt wears these stretchy pantyhose

3) HANES PANTYHOSE: woman sings "Gentlemen prefer Hanes" while passenger ogles stewardess in mini-skirt―sexist

4) SPEIDEL HANG-UPS BRACELETS: young men give their sweet- hearts these bracelets

5) BURLINGTON PANTYHOSE: young women act like little girls when their pantyhose doesn't fit: "My pantyhose bag at the knees―boo" or "My pantyhose let my tummy bulge"―sexist

6) LONDON FOG COATS: young women wear these coats in all kinds of weather

7) KINNEY SHOES: still photos of different shoes

8) BURLINGTON PANTYHOSE: woman whines when her pantyhose doesn't fit

9) MAY QUEEN PANTYHOSE: woman is busy as mother and office worker, yet is still a girl: "The pantyhose for girls who are tough on pantyhose"―sexist

10) BURLINGTON PANTYHOSE: woman sitting at typewriter is "just a working girl" and likes Burlington pantyhose

11) BURLINGTON PANTYHOSE: woman complains about baggy panty- hose in a little girl-like way―sexist

12) HANES PANTYHOSE: woman trying on dresses is coyly ogled by her boyfriend; "Gentlemen prefer Hanes"

13) HANES PANTYHOSE: woman walks with boyfriend in park

14) LONDON FOG: women travel in London and stay warm and dry in their coats

15) THOM MCCANN: couple at beach wear shoes

16) BURLINGTON PANTYHOSE: woman jumps for joy and shouts "Burlington"

17) LONDON FOG: men in London travel in double-decker bus wearing London Fog coats

18) KINNEY BOOTS: shots of people wearing boots in all kinds of weather

19) BURLINGTON QUEEN SIZE PANTYHOSE: woman laments that most pantyhose won't fit over her hips

20) LEVI'S JEANS: little boy walks around town in his jeans

21) LEVI'S JEANS: repeat of 20

22) VERILITE GRIT SOLES BY CONVERSE: three men carrying groceries run on ice to see whose galoshes grip better

23) KNIRPS INSTANT UMBRELLAS: British weatherman uses this compact umbrella

24) THOM MCCANN: pretty model holds shoes up to camera

25) POCKET PACS STRETCH BOOTS: man dons these stretchy boots

26) POCKET PACS BOOTS: man easily puts on boots then folds them up

27) THE GAP: cartoon of kids wearing Levi's

28) THE GAP: cartoon of girl dancing to Gap song: "We've got one ton of Levi's...fall into the Gap"

29) THE GAP: cartoon of young man playing the slot machine and commenting "When you play The Gap you're playing a sure thing"

30) CANNON ROYAL FAMILY: scenes of African animals and African woman weaving basket inspired Cannon to produce sheets and towels called "Kilamanjaro"―ethnic

31) SHIP AND SHORE: women model "sensuous" Quiana blouses

32) SHIP AND SHORE: repeat of 31

33) SHIP AND SHORE: repeat of 31

34) SUPP-HOSE SOCKS: businessman models these socks

35) SUPP-HOSE PANTYHOSE: women run to buy pantyhose on sale

36) FREEMAN FREE-FLEX: man presses down on egg with shoe to demonstrate how flexible the sole is

37) JACK WINTER CLOTHING: woman wearing polyester clothes drives around countryside

38) JACK WINTER CLOTHING: woman walks Afghan dog wearing polyester

39) CANTRECE PANTYHOSE: woman pushes scissors through pantyhose yet they don't tear or run

40) KEDS TIGER PAWS SHOES: Burgess Meredith narrates tale of how three African tigers ran to playground to see kids' gym shoes, then left a little sadder because they realized "You don't have to be a tiger to have Tiger Paws"―celebrity

41) FANFARES SHOES: Arab man with three wives and a camel enters shoe store to buy shoes for all his wives―ethnic

42) FANFARES SHOES: longer version of 41

43) BUSTER BROWN SHOES: kids run and jump in shoes

44) BUSTER BROWN SHOES: girls skip rope in shoes

45) VAN HEUSEN SHIRTS: man tells his hand to stop stroking his silky shirt

46) VAN HEUSEN SHIRTS: salesman urges viewers to fight inflation by buying Van Heusen shirts

47) VAN HEUSEN SHIRTS: man at airport notes that these Qiana shirts look expensive but are actually quite reasonable

48) H.I.S. JEANS: couple wears pre-washed jeans

49) TOTES RAIN SCARF: woman wears this colorful scarf in the rain instead of clear plastic one

50) repeat of 47

51) repeat of 46

52) ARPEJA SWEATERS: cartoon of girl wearing organically   grown sweaters

53) BUSTER BROWN SHOES: cartoon of kids underwater looking at Sharky or Chaws shoes

54) MAIDENFORM BRAS: women on merry-go-round wear these   Plunge bras

55) SHEER ENERGY: cartoon of girl putting on pantyhose

56) SHEER ENERGY: cartoon of girl dancing

57) ARROW SHIRTS: three men in cab can't decide which    restaurant to enter, but their collars are casual or   formal

58) FARRAH SLACKS: woman and two men walk in city

59) BAN LON: woman wearing Ban Lon meets man in restaurant   overlooking Marina City

60) FARRAH SLACKS AND SHIRTS: family goes shopping with Dad

61) FARRAH SLACKS: repeat of 58

62) FARRAH SLACKS: repeat of 60

63) BAN LON: repeat of 59

64) SHIP AND SHORE: women model silky, sensuous shirts

65) SHIP AND SHORE: woman holding white cat while fan blows in her face models shirts

6.2 APPAREL

1) MAIDENFORM BRA: company makes 98 styles―woman shows off bras by standing behind drawings of different ones

2) ARROW SHIRTS: still photos of dashing men from 1920s contrasted with dashing men of 1960s

3) RISQUE SHOES: young models jump on girders on construction site

4) THOM MCAN SHOES: man cuts shoe in half to show that instead of cork as a cushion Thom McAn uses a special rubber

5) KORET OF CALIFORNIA: model in Jamaica walks around looking pretty in Koret clothes made of Korel polyester

6) CAMEO SUPPORT STOCKINGS: amid great applause woman lifts skirt above knees to show stockings

7) WOOL CARPETS OF AMERICA: little girl walks around wool-carpeted opera house in wonderment

8) SIMPLICITY FASHIONS: Cyd Charisse reads this fashion magazine on yacht―celebrity

9) COLE OF CALIFORNIA SWIM SUITS: pretty model wanders beach where she sees signs that say "I Love You", finally finding a young man

10) JANTZEN FASHION-STRETCH PANTS: pretty model dances while her clothes stretch to fit the moves

11) ULTIMA BY EXCELLO: man models shirt of polyester fiber

12) COOL-RAY POLAROID FLIP-UP SUNGLASSES: man at pool can see pretty woman in water better with his sunglasses

13) DUPONT: man demonstrates how fluffy this pillow is that is made of Dacron polyester fiberfill

14) STEVEN'S UTICA NO-IRON SHEETS: Sterling Holloway narrates cartoon of wrinkled man who has smooth sheets

15) BURLINGTON DRAPERIES: husband comes home to find sales-

man hiding behind draperies while wife looks guilty

16) STEVEN'S PANTY UNDERS: daughter informs mother how to wear these new underpants to be work under pantyhose

17) LIGHTNING ZIPPER: narrator talks about different items that use zippers while words "zip" appear on screen―no zipper actually seen

18) DUPONT ANTRON NYLON (CANADA): pretty women model clothes made of antron nylon―1960s

19) TALON ZIPPERS: woman in stage play misses her cue because her zipper is stuck

20) HANDI-CHIFS: British man on train wipes off woman's lipstick with this throw-away handkerchief

21) THOM MCCANN: close-up of man sewing shoes for this "Hand-sewns " style

22) VANOPRESS PERMANENT PRESS: three Chinese men, one dressed as a "coolie", in laundry marvel at permanent seam in shirt―ethnic

23) KEDS SNEAKERS: cartoon of tortoise and hare race with turtle winning because of his shoes

24) KLOPMAN COMECLEAN FABRICS: couple eating spaghetti don't worry about stains because this fabric repels stains

25) TALON ZIPPERS: escape artist emerges from submerged safe but can't get out of his wet suit because the zipper is stuck

26) VAN HEUSEN DACRON SHIRT: man walks out of ocean and goes to work in office building with unwrinkled shirt

27) COBBIES SHOES: women model clothes and "pretty wild" Cobbies shoes

28) LADY PEPPERELL SHEETS: four women create window fashions from their used sheets and Singer sewing machines

29) LADY PEPPERELL HOUSE: narrator discusses interior design of the Pepperell house; Lady Pepperell's husband was first man in America to be made Baronet by King of England in 1760

30) PEPPERELL FABRICS: family tours Puerto Rico and all members wear denim clothes

31) PEPPERELL FABRICS: Kodachrome color scenes of people modeling summer fashions of 1963 in marina

6.3 APPAREL

1) ARROW SHIRTS: steamroller rolls over shirts on street―cannot mess them up―no-iron permanent press

2) BURLINGTON: "Draperies"―new fabric used for improved drapes―husband interrupts wife in middle of affair―lover hides behind curtain then makes humorous exit

3) CELANESE FORTREL: man adrift at sea lands on island―wearing suit and tie―plugs Haskell suits of Fortrel―pretty girl shows up

4) CELANESE FORTREL: women in Western-town movie set wearing clothing with Fortrel

5) JELL-O GELATIN: "I can taste a rainbow"―little boy in tree house pulls up a dish of Jell-o―shares with little girl

6) BARNEY'S MEN'S STORE: man tries on several suits and assumes personality types associated with each

7) ROUND-THE-CLOCK STOCKINGS: men inspecting nylons on legs of pretty girls

8) J. P. STEVENS: Guinevere in the medieval forest―the magic of Camelot wearing underwear and sleep sets made of Monsanto fiber

9) LEVI'S: sta-pressed polyester slacks―man wears a pair and become a bullfighter―"to the man in your life"

10) J. P. STEVENS: Camelot collection―same as No. 8

11) WAMSUTTA PERMANENT-PRESSED SHEETS: woman on beach romps with a sheet in the wind―a vacation from ironing―with Celanese Fortrel

12) GENERAL MILLS SNACKS: surfer girl, then Indian, then Russian run to banquet table in desert to plug three new snack chips: SALTY SURFER―"crunchy little surfboards"; DIPPY-CANOES―"little canoes that taste like Indian-roasted corn"; and CORN SKIS, "The snack that escaped from Siberia"

13) AMERICAN EDUCATION PUBLICATIONS: two little boys at baseball game discuss the coin shortage problem while rest of those around them pay attention to the ball game―newspaper for kids, "My Weekly Reader"―a subsidiary of Xerox

14) LIFE STRIDE SHOES: toy train pulls several styles of women's shoes

15) MANHASSET CLOTHES: super-kints and other fabrics of Fortrel Celanese―polyester

16) JONATHAN LOGAN DRESSES: young women publish magazine wear clothes of Celanese Arnel triacetate fibre

17) ACRILAN CARPET: decorators cleaning out old furniture and redecorating house―the old carpet is still usable and they bring it back in the house―Acrylic fibre from Chemstrand

18) SUPP-HOSE SOCKS: comedian Jack Carter plugs socks and starts to dance

19) THOM McAN SHOES: man plugs nylon shoelaces to sell "the Bootmaster" shoe―costs $17

20) LEE'S CARPETS: feet walking through the house in course of an average day―part of Burlington Industries

21) ACRILAN CARPET: house decorating―same as No. 17

22) ARROW SHIRTS: Arrow Collar man in Augusta, Georgia in 1915―then in 1931 at golf club―now in 1967 at Augusta National Golf Club

23) THOM McAN SHOES: man's feet abused by a full day of abuse―what have you done for your feet lately?―the soft-line Roma shoe for $10.99

24) CATALINA SWIM SUITS: some girls are never discovered 'til the weekend―career women dismounts bus and slowly sheds her clothes and is wearing bathing suit at beach

25) HANE'S MEN'S UNDERWEAR: Goliath wasn't a loser, it was his underwear―Hamlet also had tight underwear―also Captain Bleigh, Scrooge, Sitting Bull, Dr. Jeckel―"nothing goes right if your underwear's tight"

26) ORTHO ISOTOX INSECTICIDE: animated ants and other bugs walk all over plants―kills over 250 kinds of insects, and is absorbed into the body of the plant―"Win the big bout in the garden"

27) LEVI'S DENIM JEANS: in 1850 Levi used two horses to prove stallions could not tear pants apart

28) THOM McCann SHOES: Land Rover shoes for walking and hiking―$10.99 to $15.99

29) THOM McCann SHOES: Land Rover shoes―different from No. 28

30) WOOLMARK: urges recognizing the Woolmark logo

31) LIFELON CATKINS STOCKINGS: "run free" as woman's legs seen running through woods, past a fire, stepping over tree limb―"live dangerously and get away with it"―"if the ladder [run] we replace"―BRITISH COMMERCIAL

32) BURLINGTON NEVER-NEVER IRON SHEETS: ghost in haunted house models his Burlington Never-Never Iron sheet―Fortrel polyester―in colors, too

33) ALTON AMES SUITS: sexy Swedish woman says "he'll be home soon"―stretched on couch "where we relax"―shows his suits―at the Howard store

34) KLOTTMAN PERMANENT PRESS FABRIC: man with trousers―one leg permanent pressed, then other cotton―Burlington Industries

35) JACQUELINE SHOES: [named for Jackie Kennedy?] they go with any woman's outfit

36) BURLINGTON TRICOT FABRIC: man enters his bathroom and it's filled with wife's clothes drip-drying―as he pulls them down [like Richard Dreyfuss in The Goodbye Girl], he sings "Tricot Tricot" to tune of "Tico Tico"

37) SUPP-HOSE STOCKINGS: woman walking through Central Park

38) CHEMSTRAND ACTIONWEAR CLOTHES: family at home doing very little until daughter switches television channel to rock music and begins to dance―soon dad, mom, sister join in―they wear Actionwear clothes "for the way we live today"―late 1960s―available at Sears and other fine stores

39) AFTER SIX FORMALS: announcer puts on several dozen combinations of dinner jackets and shirts

40) MUNSINGWEAR KNIT SHORTS: Billy Casper plays golf in one ―Celanese Fortrel

41) PENDLETON CLOTHES: young 1960s couple cavorts in woods―wearing colorful clothes

42) LESLIE FAYE DRESSES: made of Arnel fabric―couples board tour boat to Catalina―Celanese Fortrel

6.4 Apparel

1) DICKIES SHIRTS AND PANTS - #1, B/W

2) DICKIES SHIRTS AND PANTS - #2, B/W

3) DICKIES SHIRTS AND PANTS - #3, B/W

4) DICKIES SHIRTS AND PANTS: #4, college wear for boys and   girls, b/w

5) DICKIES SHIRTS AND PANTS: #5 B/W

6) DICKIES SHIRTS AND PANTS: #6 B/W

7) DICKIES SHIRTS AND PANTS: #7 easy-alter outlet, b/w

8) DICKIES SHIRTS AND PANTS: #8 features of shirts, b/w

9) DICKIES SHIRTS AND PANTS: #9 working cowboys, ranch   clothes, b/w

10) DICKIES SHIRTS AND PANTS: #10―pockets, b/w

11) DICKIES SHIRTS AND PANTS: duplicate of #7 above

12) DICKIES SHIRTS AND PANTS: #11―short or tall, b/w

13) DICKIES WORK CLOTHES: #1, B/W

14) DICKIES WORK CLOTHES: #2, B/W

15) DICKIES WORK CLOTHES: #3, B/W

16) DICKIES SHIRTS AND PANTS: duplicate of #3 above

17) DICKIES SHIRTS AND PANTS: duplicate of #10 above

18) DICKIES SHIRTS AND PANTS: #12, B/W

19) DICKIES SHIRTS AND PANTS: #13, B/W

20) ACTIONWEAR GIRDLES AND BRAS: in junior sizes/teenager   getting dressed behind screen

21) ACTIONWEAR: family at home, teenage girl turns TV    channel to rock music and starts to dance, whole family joins in

22) BURLINGTON VISTAGLASS FABRICS: uses and various styles   of fabrics

23) CAMEO CHEESECAKE STOCKINGS: Hollywood starlet being   interviewed

24) HANES NYLON STOCKINGS: woman walking around town/"Great legs deserve Hanes"

25) SUPPHOSE STOCKINGS: 30 year old housewife dancing after hard day

26) WEAR-DATED CLOTHING: man wrestling with leopard

27) BURLINGTON KLOPMAN FABRICS: kids, ripped knees,    permanent press

28) ARROW DECTON SHIRTS: party scene, man dancing

29) MARY LESTER FABRICS: sew a sweater

30) NO NONSENSE PANTY HOSE: testimonial letters from women

31) L'EGGS PANTY HOSE: women at supermarket display

32) BURLINGTON CONTROL TOP PANTY HOSE: "My panty hose let   my tummy bulge!"

33) TOTES STRETCH BOOTS: winter obstacles

34) RED BALL JETS SHOES: kids at play in these gym shoes/   Wonder Watch promotion

35) POIRETTE PROMISE PULL-ON PANTY GIRDLE: woman and magic mirror

36) HANES NYLON STOCKINGS: sexist "Gentlemen prefer Hanes"   theme

37) POCKET PACS BOOTS: better than short rain rubbers

38) POCKET PACS BOOTS: blizzard conditions/boots light and   flexible

39) COTTON, INCORPORATED: fabric breathes and is right for   all occasions

40) LONDON FOG MAINCOATS: for rain or shine, "Lets you   laugh at the weather"

41) HANES HOSIERY: ten styles, "The All New Look of Hanes"

42) ROTHSCHILD'S SUMMER SALE: store sale, Chicago area spot

43) PLAYTEX 18-HOUR FRONT CLOSING LONG LINE BRA: Jane    Russell plugs this bra for bigger women

44) HANES HOSIERY: "The Look of Love" is background music/   ten new styles

45) DREYFUS FUND: lion on Wall Street

46) BURLINGTON MID-LENGTH SOCKS: dancing to Greek music, man tryies unsuccessfully make socks fall down

47) JOCKEY COLOR UNDERWEAR: baseballers Yogi Berra and sons

48) COTTON, INCORPORATED: same as No. 39

49) BURGER KING VACATION PLANNER: family trying to persuade dog to go with them

50) JOCKEY COLOR UNDERWEAR: football players Bart Starr and Paul Hornung plug colored underwear―sports celebrity

6.5 APPAREL

1) PRO'S CHOICE HANES UNDERWEAR: man is sprayed with paint which then turns into tight-fitting undershirt

2) DISTRACTIONS UNDERWEAR: man is angry at wife for cleaning his den, but becomes gentle when he sees she is wearing a skimpy nighty―"It's better to wear a distraction than to say you're sorry"―sexist

3) COOL RAY POLAROID SUNGLASSES: driver can hardly see little boy for the glare of the sun, but these sun glasses reduce glare

4) DIAPARENE OINTMENT: sounds of baby crying cause lights to go on in house, but stop when its diaper rash is gone

5) HANDI-CHIFS: sophisticated British couple are gambling, falling in an elevator and riding in a limousine, and he tosses his handkerchief at the end of a hectic day

6) VAN HEUSEN VANAPREST SHIRTS: little dog wears shirt and plays in mud, rolls in meadow and the shirt never wrinkles after washing

7) THOM McCann: Louis Nye in sun glasses tells his "darling" that she can dye this $5.99 satin shoe a wide variety of colors―celebrity

8) BURLINGTON SOCKS: young diplomat in royal receiving line loses face because his socks cling to his legs

9) SPIRIT BY STEVENS STOCKINGS: woman getting married is warned by her mother not to pay more than 25 cents a leg, or she should have her knees examined

10) THOM McCann LAND ROVERS: close-up of man lacing shoes

11) TALON ZIPPERS: bride holds up wedding ceremony because her zipper stuck

12) HANES PANTYHOSE: cartoon of bird putting on pantyhose

13) FOSTER GRANT SUNGLASSES: Jill St. John in Italy is pursued by movie director―celebrity

14) ALTON AMES CLOTHING FOR GENTLEMEN: pretty woman growls "I think I hate you"―sexist

15) ARROW SHIRTS: scene of Augusta National Golf Course with narrator saying that Arrow salutes the men who are behind the golf course

16) ARROW SHIRTS: scene of men and women dancing

17) GALEY AND LORD COTTON OF BURLINGTON: women model clothes made of this brand of cotton

18) MANHATTAN SHIRTS: people at party all end up in pool

19) SCOTCHGARD FABRIC PROTECTOR: narrator urges viewer to take a "Scotchgard testing kit" along when shopping for clothes―shopper would use eyedropper and drop liquid stain onto clothes to see if they would bead up, thus indicating whether or not they were Scotchguarded

20) SCOTCHGARD: beautiful model drops food onto her clothes and wipes them clean with a sponge

21) FOSTER GRANT SUNGLASSES: dictator will not appear on balcony until he can find his sun glasses, so his assistant puts on a pair and overthrows him―1977

22) CHEMSTRAND CORPORATION: this maker of nylon shows still shots of model all dressed up while narrator sings "A lady isn't dressed unless her legs are too!"―sexist

23) BURLINGTON DRAPERIES: wife makes her husband scream when she tells him she just spent $80 on drapes

24) THOM MCCANN: close-up of man showing how well-made this girl's shoe is for only $7.99

25) ACRILAN BLANKET: Louis Jordan is wrapped up in blanket and urges viewers to buy it―celebrity

26) FRUIT OF THE LOOM: gangsters planning a robbery are pleased with the variety of hosiery they can put over their heads

27) VAN HEUSEN SHIRTS: pretty woman eyes young man and thanks Van Heusen for making her life so easy because they have already picked the men from the boys and all she has to do is introduce herself―sexist

28) CHEMSTRAND CORPORATION: this maker of nylon yarns shows pretty woman in a nylon slip

29) HUSH PUPPIES: close-up of feet wiggling and dancing and then being encased in shoes

30) BURLINGTON SHEETS: women in harem use wrinkle-free sheets "For a thousand and one good nights"―ethnic

31) FOSTER GRANT SUNGLASSES: western gunfighters can't see their opponents until they attach "clip-ons" to their glasses―parody of Clint Eastwood

32) LEE JEANS: young couple cavort on grass, dance in street and hop on pogo sticks while the permanent press keeps the pants looking groovy

33) BURLINGTON LOOP TOP STOCKINGS: cartoon of girl whose stocking tops are visible until she hooks them onto her girdle―pre-pantyhose

34) KLOPMAN TABLECLOTHS BY BURLINGTON: artist a la Jackson Pollock throws salad dressing on tablecloth and wife is happy because she can wash it clean

35) CAMEO BIKINI PANTYHOSE: woman in mini-skirt stands with leg up on chair while narrator says "They fit EVERYWHERE"―sexist

36) BURLINGTON SUPPORT HOSE FOR MEN: cartoon of man holding up house and kids who needs support stockings

37) CELANESE FORTREL FIBERS: little girls get paint on their clothes but they can be laundered easily

38) SUPPHOSE SOCKS: scene of football players who wear these socks during games―but we can't name the players who wear them or we'd have to pay a royalty!

39) MULLIGAN'S GOLF SHOES: close-up shots of men wearing golf shoes on golf course

40) SANFORIZED: woman in men's department store asks to buy shorts only if they are Sanforized

41) ALTON JAMES CLOTHING FOR GENTLEMEN: sexy woman says "You are too much" as she bites into label   8 seconds

42) CHUX DISPOSABLE DIAPERS: couple at drive-in change baby's diapers in the car

43) CHEMSTRAND FIBERS: man in Hawaii dances with natives―then mingles with white "civilization"―yet his shirt with Acrilan A does not wrinkle―racist

44) CHA CHA CHA DIAPERS: still shots of baby turning from side to side wearing diapers

45) PLAYTEX CROSS YOUR HEART BRASSIERE: Louise Lasser is urged by her Jewish mother to wear this padded bra because she is 25 and still single, and when she does she comes home with a Jewish doctor―ethnic, sexist

6.6 APPAREL

1) ROBERT HALL CLOTHING STORE: girls model Bermuda shorts   and casual wear slacks―commercials have Robert Hall   jingle

2) ROBERT HALL CLOTHING: young women in cotton dresses meet their men at the airport

3) ROBERT HALL CLOTHING: young women on vacation model   skirts and blouses

4) ROBERT HALL CLOTHING: women wear dresses while looking in gardens and visiting friends

5) ROBERT HALL CLOTHING: woman models fur-trimmed coat

6) ROBERT HALL CLOTHING: man models tweed coat

7) ROBERT HALL CLOTHING: man models Harris Tweed sports coat

8) ROBERT HALL CLOTHING: man models Sorento summer suit   while girl in bathing suit notices him and smiles― Kenny Delmar is narrator―celebrity

9) ROBERT HALL CLOTHING: women lounge in angora sweaters and courderoy slacks

10) ROBERT HALL CLOTHING: repeat of 4

11) ROBERT HALL CLOTHING: repeat of 8

12) ROBERT HALL CLOTHING: men model wool sport coats

13) ROBERT HALL CLOTHING: narrator models casual jacket

14) KEDS GYM SHOES: kids playing baseball are interrupted by alien in flying saucer, when Kolonel Keds arrives   wearing Keds shoes and a Bell Rocket Belt

15) KEDS GYM SHOES: Kolonel Keds demonstrates how he can fly with the Bell Rocket Belt and offers a sixteen-page   booklet explaining the rocket

16) THOM McAN SHOES: man caresses soft leather shoes to   tune of "I'm in the Mood for Love"

17) COCOONA MEN'S SUITS: man in Burlington suit looks rich   and woman is attracted to him―sexist

18) FIT RITE DENTURE ADHESIVE: man with suction cups on   hands and feet walks on ceiling

19) ARROW SHIRTS: shots of men at turn of century, the 1930s and the 1960s wearing Arrow collars and shirts

20) THOM MCCANN SHOES: men at table argue how McCan can make such good shoes at such a cheap price

21) PETER PAN SWIMSUIT BY OLEG CASSINI: girls are always   looking for The Perfect Figure―sexist

22) ROUND THE CLOCK STOCKINGS: woman in football uniform   models tough stockings

23) HANDI-CHIFS: man with English accent uses these elegant throw-away handkerchiefs

24) SUPP-HOSE SOCKS: football players wear these socks

25) BURLINGTON SOCKS: beach scene shows that women have   beautiful legs and men do not, which is why men's legs should be covered with socks, and women should wear   sheer stockings―sexist

26) CHATHAM ACRYLAN BLANKET: this blanket is tough enough   for the beach―acrylic

27) AFTER SIX FORMALS: elegant couple drink coffee

28) BARNEY'S MEN'S STORES: cleaning woman counts number of   suits in one store (60,000)

29) ARROW DECTON SHIRTS: man in laundromat is shirtless   until he takes his no-iron shirt out of drier

30) CELANESE FORTREL POLYESTER FIBER: man in store wants to buy more slacks made of polyester

31) ROUND THE CLOCK STOCKINGS: woman in fireman's uniform   models tough stockings

32) THOM McCann SHOES: Louis Nye models comfortable leather   shoe―celebrity

33) BURLINGTON EXPANDRA STRETCH JEANS: cowboy rides into   town with stretch jeans and fights "Stiff Ole Jeans"

34) THOM McCann: newsman stands inside shoe and points out   soft spots

35) VAN HEUSEN SHIRTS: Rip Van Winkle sleeps for years but   his shirt never wrinkles

36) VAN HEUSEN SHIRTS: still photos of man in shirts

37) ARROW SHIRTS: golfers over the years have always worn   Arrow shirts, and today even women wear them

38) COLE SCANDAL SWIMSUITS: pretty girl on beach in bed with suit split to navel while narrator says "Isn't it time somebody created an absolutely wild scandal for nice   girls?"―sexist

39) THOM McAN SHOES: man cuts apart shoe while he explains   the merits of soft leather

40) FANFAES PEEK-A-BOO SHOES: excellent reenactment of   Scopes trial with Will Geer as Clarence Darrow who is   upset with naked exposure of foot by defendant

41) VAN HEUSEN SHIRT: man in snowstorm is barely visible   because his shirt is so white

42) VAN HEUSEN SHIRT: three Chinese launderers try to press out permanent press on shirt sleeve―racist ethnic

43) VAN HEUSEN: still photos of man wearing shirts



6.7 APPAREL

1) EXQUISITE FORM BRA: mature couple walking in woods―"he's enchanted by the magic form that's yours alone"―"The Lady Is You" campaign―bra straps move when you move

Floating Action design   Fall 1957

2) EXQUISITE FORM BRA: Hi-Low Witchery design―mannequin with bra

3) EXQUISITE FORM BRA: "You're dancing to the rhythm of romance" couple dancing―she's wearing Ambush design is a convertible bra   costs $5

4) EXQUISITE FORM BRA: similar to No. 1―mature woman―"he's enchanted"―woman wears the bra for you to see

5) EXQUISITE FORM BRA: same as No. 1

6) EXQUISITE FORM BRA: "Exquisitely appealing" in Floating Action bra   Oct. 21, 1957

7) EXQUISITE FORM BRA: "he's all aglow, completely entranced" young couple walking on terrace   X-pose bra―low neckline

8) EXQUISITE FORM BRA: same as No. 7

9) EXQUISITE FORM BRA: X-pose bra with woman only   20 sec.

10) EXQUISITE FORM BRA: same as No. 9

11) EXQUISITE FORM BRA: couple in canoe―"he's captured by a vision of exquiisite loveliness" Ambush design

12) EXQUISITE FORM BRA: same as No. 1

13) EXQUISITE FORM BRA: same as No. 3

14) EXQUISITE FORM BRA: shorter spot for Ambush―just a woman spinning

15) EXQUISITE FORM BRA: "so confident" is woman in Ambush 6-way bra sitting at dressing table

16) EXQUISITE FORM BRA: "The Lady Is Who?" contest―winner gets trip to Brussels World's Fair or a 1958 Edsel Citation convertible April 1958

17) EXQUISITE FORM BRA: same as No. 16

18) EXQUISITE FORM BRA: same as No. 3

19) EXQUISITE FORM BRA: same as No. 3

20) EXQUISITE FORM BRA: same as No. 3

21) EXQUISITE FORM BRA: same as No. 15

22) EXQUISITE FORM BRA: same as No. 15

23) EXQUISITE FORM BRA: same as No. 6

24) EXQUISITE FORM BRA: "an exquisite moment, your dream come true" as man walks date to her door―Hi-Low Witchery bra design

25) EXQUISITE FORM BRA: same as No. 15

26) ARROW SHIRTS: man on trampoline in Los Angeles Coliseum demonstrates how this short defies wrinkles―Decton shirt   1 min.

27) ARROW SHIRTS: Gabanero sport shirt   20 secs.

28) ARROW SHIRTS: stunt man Dial demonstrates no-wrinkle shirt

29) CURLEE SUITS: men in black suits demonstrate elegance

30) CURLEE SUITS: man emergences from horse barns in his suit―horsey set is motif here

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Send E-Mail with questions or comments about this web site. Copyright (c) 1997-2009 MacDonald & Associates

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Copyright (c) 1997-2009 MacDonald & Associates