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MacDonald & Associates Television Commercials FINANCIAL SERVICES BANKS/BROKERS/INSURANCE |
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Film Jam
Handy Collection
Music Jazz
Short Films Filmed
Jazz Performances
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1) NATIONWIDE INSURANCE: woman
examines burned-out home
2) OLD STONE BANK: managers take
turns at being tellers
3) OLD STONE BANK: "Special
Team" goes where staff is most needed to help with customers
4) OLD STONE BANK: introduction of
electronic banking, called "Ready Freddy", later known as
Automatic Teller Machine
5) OLD STONE BANK: young couple in
bed discuss savings
6) EXCHANGE BANK: introduction of
electronic banking called "Miss X", portrayed as a young woman in
a clown suit with "the most honest face in town", urging customers
to obtain a Miss X teller machine card
7) OLD STONE BANK: similar to 6
above
8) ATLANTIC BANK CARD: Leonard Nimoy
with outer space background discusses electronic banking
9) ATLANTIC BANK: Leonard Nimoy
talks about high technology of "Electronic Bank Terminal" and is
beamed up at end
10) MERCANTILE BANK: electronic
banking is defined as "Fingertip Banking"
11-13) MERCANTILE BANK: similar to
10 above
14) NATIONAL BANK OF GEORGIA:
electronic banking is called "Buddy Card" and is used by older
lady
15) BACHE, HALSEY, STUART: men
bicycling discuss stock brokers―"Is yours giving you what you
want?" "Mine gives me
what I need"―we want you to be a successful investor
16) BACHE, HALSEY, STUART: men
playing golf talking stock brokers
17) BACHE, HALSEY, STUART: more
bicycling men talking about their brokers
18) BACHE, HALSEY, STUART: tennis
playing men compare brokers
19) MUTUAL FUNDS: father and young
son on beach―prepare for his college education
20) NORTHERN TRUST BANK: professor
gave up law career to teach―"Because he doesn't make a lot of
money, he wants to make good use of what he's got."
21) BACHE, HALSEY, STUART: same as
No. 4
22) CNA/PLUS: man and wife at
breakfast discuss accident insurance
23) CNA/PLUS: a different man and
wife at breakfast discuss accident insurance
24) MUTUAL FUNDS: retirement
party/worry about retirement now―get into mutual funds
25) FIRST NATIONAL BANK OF CHICAGO:
man in chair urges First/Bonds
26) FIRST NATIONAL BANK OF CHICAGO:
free Escort luggage at the bank
27) FIRST NATIONAL BANK OF CHICAGO:
Equalizer 2 is a high-interest passbook savings
account―7.5%―double your money ―rabbits
28) ALLSTATE: the young man's life
insurance/two young men testify
29) ALLSTATE: life
insurance―"I bought it because he didn't push me."
30) ALLSTATE: auto insurance in San
Antonio
31) ALLSTATE: auto insurance in New
Orleans
32) ALLSTATE: home owner's insurance
33) MERRILL, LYNCH: Bullish on
America
34) MERRILL, LYNCH: slow motion bull
charging/bullish on America
35) NORTHERN TRUST BANK: "Bring
your future to us"
36) NORTHERN TRUST BANK: "He
has his place in the sun."
37) NORTHERN TRUST BANK: same as No.
6
38) NORTHERN TRUST BANK: shorter
version of No. 16
39) NORTHERN TRUST BANK: young
business trainee riding bike in Loop is saving money―bring your future
to us
40) NORTHERN TRUST BANK: shorter
version of No. 18
41) CONTINENTAL INSURANCE: excellent
ad―"this is the foot that kicked the skate..." leads
eventually to whole house smashed in
42) FIRST FEDERAL SAVINGS OF
CHICAGO: cute white couple rehearsing wedding ceremony
43) HARRIS BANK: with black man
44) HARRIS BANK: "someone you
can call up to say 'Help'"
45) HARRIS BANK: girl calling
another bank―getting runaround
46) HARRIS BANK: full service banker
47) HARRIS BANK: do you know your
banker's name?
48) HARRIS BANK: same as above
49) HARRIS BANK: with black man
50) FIRST FEDERAL SAVINGS OF
CHICAGO: horticulturist Jerry Baker offers new "Billionaire's
rose" developed for First Federal of Chicago―if you deposit $50
in savings
51) FIRST FEDERAL SAVINGS OF
CHICAGO: surprise baby shower―pitches for emotions not
reason―security and service
52) FIRST FEDERAL SAVINGS OF
CHICAGO: 60 version of Jerry Baker's rose offer
53) FIRST FEDERAL SAVINGS OF
CHICAGO: kids in school―save money for your child's education
54) HOUSEHOLD FINANCE CORPORATION:
HFC holiday message
55) HERITAGE BANK: people come first
56) CONTINENTAL BANK: Alex Drier
showing changes in Chicago history
57) HOMEFINDERS: 15 second pitch
58) HERITAGE BANK: independent bank
59) NORTHERN TRUST: "Bob's
business grew" now he's rich
FIRST NATIONAL BANK IN
ST. LOUIS: entire reel with commercials from the 1960s and 1970s
1) CREDIT UNIONS: family buys new
car and finances it through their credit union
2) CREDIT UNIONS: father takes son
to credit union to make a deposit
3) CREDIT UNIONS: older couple go to
credit union to borrow money
4) CREDIT UNIONS: black couple
finance the purchase of a new refrigerator
5) CREDIT UNIONS: student borrows
money to pay tuition for nursing school
6) CREDIT UNIONS: young woman urges
viewer to look in Yellow Pages for appropriate credit union
7) METROPOLITAN LIFE INSURANCE:
scene of lots of people holding hands showing how people are linked to the
company
8) GREAT WESTERN SAVINGS: people
from 51 countries save here―a Turk, Swede and Chinese speak in their
native languages
9) BANKERS TRUST: narrator relates
how easy it is to get a car loan over highway scene filled with cars
10) FIRST NATIONAL BANK OF MIAMI:
cart filled with money is loaded into vault while man applies for car loan
11) FIRST NATIONAL CITY BANK:
narrator urges viewer to get home improvement loan while man hammers nail
into board―"You're doing us a favor"
12) CONTINENTAL INSURANCE COMPANIES
OF NEW YORK: police interrupt burglary while narrator talks about different
types of burglar alarms
13) CENTRAL NATIONAL BANK OF
CLEVELAND: man throws acorns into glass jar, showing how clever squirrels
are to save for the future
14) TRAVELER'S INSURANCE: cartoon of
octupus grabbing money being replaced by red umbrella, symbol of Travelers
15) METROPOLITAN LIFE INSURANCE
COMPANY: classroom scene of boring professors of accounting and law while
narrator states that accountants and lawyers have Metropolitan policies
16) FIRST NATIONAL BANK: little boy
buys savings certificate and leaves bank in a limosine
17) BANK OF AMERICA: executive and
guard enter vault after going through many safeguards while narrator says
your money is safe here
18) DREYFUS FUND INC.: lion walks
across town while narrator talks about avoiding risks
19) BANK OF AMERICA: merchants and
customers like to use a bank card
20) FIRST NATIONAL CITY BANK:
close-up of man writing check
21) INSTITUTE OF LIFE INSURANCE:
narrator discusses importance of life insurance
22) FIRST PENNSYLVANIA BANK: white
men in business suits run onto football field and are introduced as
"action men" who are "easy guys" you can get a loan
with―sexist
23) CONTINENTAL INSURANCE COMPANIES
OF NEW YORK: scene of home where accidents are taking place
24) NORTHPARK: cartoon of circus
acts while narrator says "What's it like to shop at North Park?"
25) MELLON BANK CREDIT CARD: James
Coco appears as sales clerk as Santa comes to shop―celebrity
26) CONTINENTAL INSURANCE COMPANIES:
scene of "beastly" driver who drives carelessly and how his rates
are higher than those of a safe driver
27) FIRST NATIONAL BANK OF BOSTON:
Ben Silver goes car shopping
28) PRUDENTIAL INSURANCE: married
man urges viewers to buy the "young marrieds" policy
29) BANKAMERICARD: toyshop window
with toys playing musical instruments
30) PRUDENTIAL INSURANCE: little
girl walks in field while narrator urges viewers to protect her future with
insurance
31) BANK OF AMERICA: viewers are
urged to deposit money and obtain copies of portraits of famous Americans
painted on ivory set with solid gold frames which were originally
commissioned by Diamond Jim Brady in 1912
32) MANHATTAN FUND, INC.: cartoon of
city skyline growing
33) FIRST NATIONAL BANK OF BOSTON:
Ben Silver needs loan for home improvements
34) HARTFORD INSURANCE: scene of
burned home with narrator urging viewers to check for potential fire hazards
35) VOLKSWAGEN: Boris Karloff
narrates cartoon about "ugly little bug" that pulls up in front of
bank―automobile
36) TOWN AND COUNTRY CHARGE CARD:
close-ups of toys, clothes
37) MANUFACTURERS HANOVER TRUST:
cartoon of woman who can't get organized but who will be helped by her bank
38) CONNECTICUT GENERAL LIFE
INSURANCE: close-up shots of tugboat operators, silk screen workers and
other businesses who insure with this firm
39) FIREMAN'S FUND AUTO INSURANCE:
night shots of fire trucks and ambulances while narrator says this company
is not expensive
1) CROCKER BANK: three bank managers
unplug and discharge a computer for a 3 cent mistake―Sedelmaier
commercial
2) GREAT WESTERN SAVINGS AND LOAN:
save at a bank and get 3%―here you get 4.5%―Olan Soule
narrates―dour, vested old man
3) FIRST NATIONAL BANK OF BOSTON:
Joe Silver walks and runs in profile―needs more and more―has to
borrow from his "friend" at the FNBB
4) FIREMAN'S FUND MUTUAL: accidents
soaring, auto insurance rates go up―if price of insurance makes you
angry, keep this in mind when you drive
5) METROPOLITAN LIFE INSURANCE: 2
minute spot―our policy holders holding hands would span the
continent―cover 20% of U.S. and Canada―camera pans by scores of
people holding hands silently as announcer makes his pitch
6) FIRST NATIONAL BANK OF MIAMI:
woman bought color TV, man borrowed for engagement ring, student loan, loan
for dental work, etc.―good shot of woman turning on TV set
7) DENVER U.S. SAVINGS AND LOAN:
men's club where old men worry and snooze―you can join
club―interest accrues everyday at 3 pm
8) BANKAMERICARD: Christmas time ad
with many goods to buy―"the Christmas Train"―Bankameri-merry-Card
9) E.F. HUTTON: "When E.F.
Hutton talks, people listen"―men at lunch talk business
10) CENTRAL NATIONAL BANK OF
CLEVELAND: build a model house to symbolize what you may want added to your
home with a home improvement loan
11) FIRST NATIONAL BANK OF MIAMI:
loans for business and school
12) MANUFACTURERS HANOVER TRUST:
animated harried woman needs help from a nice bank―"I may marry
you" "it's good to
have a great bank behind you"
13) INSURANCE COMPANY OF NORTH
AMERICA: worried man writing last company check to injured
employee―INA Salary Continuance Plan
14) MANUFACTURERS HANOVER TRUST:
couple drives through Utah desert where John Ford shot his
Westerns―friends back home talk about them―car and vacation loan
15) FIRST NATIONAL BANK OF MIAMI:
more reasons to need a loan―15 seconds
16) CONTINENTAL INSURANCE COMPANIES
OF AMERICA: line of machines and workers―we can insurance just about
any line of work
17) HARTFORD INSURANCE: plant
burning, but it had fire insurance―but with Hartford it might not have
happened because Hartford is preventive―film rolls backward as plant
is reconstructed
18) STATE FARM MUTUAL INSURANCE:
computers used to prevent time-consuming details―modern machine and
up-to-date procedures le agents spend more time taking care of your car
insurance needs
19) PRUDENTIAL INSURANCE:
middle-aged man finished coffee, walks down street―plan for retirement
now―annuity
20) METROPOLITAN LIFE INSURANCE:
kids on merry-go-round
21) METROPOLITAN LIFE INSURANCE:
line of people carrying foods, walking through graveyard―"some
day all that beautiful food you put away could put you away for
good"―too much fat can lead to all types of
diseases―"eat a little less"―"It's a good life,
take care of it"―bizarre death threat
22) FIRST FEDERAL SAVINGS AND LOAN
OF RICHMOND: animated
23) EXCHANGE NATIONAL BANK OF
CHICAGO: outside Gucci store in New York City―they have designed
checkbooks for Chicagoans ―"women of New York, Paris, London, eat
you hearts out" Italian-accented man
24) FIRST NATIONAL BANK OF BOSTON:
paperboy delivering newspapers to people who have improved their living by
loans good for newspaper boy delivering papers on bicycle
25) JOHN HANCOCK LIFE INSURANCE:
"how are you going to send your kids to college?"―no
problem, his kids are stupid―animated
26) CONTINENTAL INSURANCE COMPANIES:
mild-mannered middle-aged man leaves home, then become driving maniac behind
wheel of his car! "a beast on wheels" should pay beastly
rates―safe drivers should pay less
27) MARINE MIDLAND BANK: little boy
on belly on floor―was going to go to Cornell, but now it's
Vassar―will major in 19th Century Russian literature, minor in nuclear
physics―"but, you never know"―comic
28) METROPOLITAN LIFE INSURANCE:
little boy in breathing emergency―black doctor―he's
ok―company gives instruction books on emergencies
29) BANKAMERICARD: in 21st
century―animated flying pods, super buildings―maybe no cars, no
cash―central electronic system and small plastic card―science
fiction future
30) HARTFORD INSURANCE: skies over
American are never still―good tornado footage
31) FIRST NATIONAL BANK OF MIAMI:
various needs for money
32) CONTINENTAL INSURANCE: accident
in rainstorm, man calls in―call dial-a-claim anytime
33) E.F. HUTTON: J. Paul Getty at
Sutton Place in England plugs E.F. Hutton brokerage
34) FIRST NATIONAL CITY BANK OF NEW
YORK: water in bucket―holes and water shoots out―patch each hole
and savings overflow
35) PRUDENTIAL INSURANCE COMPANY OF
AMERICA: cartoons and song about man who camps in woods and causes
fire―2 minutes
36) METROPOLITAN LIFE INSURANCE;
accounting professor uses obscure language―accountants buy this
policy―law school professor uses obscure language―50,000 lawyers
buy from Metropolitan―medical school professor, 25% of physicians buy
here too
37) INSTITUTE OF LIFE INSURANCE:
"An American hero" is man walking down street―he enters
phone booth, strips to become "SUPER SAVER"―parody of
Superman―his investment helps bring money to borrowers
38) COLONIAL BOLOGNA: "Great
Moments in Colonial History"―Ben Franklin paused for a sandwich
and was electrocuted
39) NATIONAL LIFE AND ACCIDENT
INSURANCE: John Cameron Swayze plugs
40) NATIONAL LIFE AND ACCIDENT
INSURANCE: John Cameron Swayze plugs again
41) NATIONAL LIFE AND ACCIDENT
INSURANCE: John Cameron Swayze plugs with wife in background
42) NATIONAL LIFE AND ACCIDENT
INSURANCE: John Cameron Swayze plugs still again―in airplane
43) NATIONAL LIFE AND ACCIDENT
INSURANCE: John Cameron Swayze plugs―television is wonderful
44) NATIONAL LIFE AND ACCIDENT
INSURANCE: John Cameron Swayze plugs―short version of No. 43
1) THE TRAVELERS COMPANIES: listen
to the sounds of air pollution―coughing―men with emphysema,
bronchitis, asthma, lung cancer―research sponsored by Travelers
3) FIRST PENNSYLVANIA BANKING AND
TRUST: dog with bone buries it―your money earns 5%
4) BANKAMERICARD: "Georgie
Girl" song in background as "girl" buys and charges consumer
products and services
5) BANK OF AMERICA: squirrel gathers
and stores―pitched to California families
6) HARTFORD INSURANCE: beautiful
homes―one burned to ground in 2 hours―check your home for fire
hazards
7) NATIONAL BANK OF DETROIT: still
pictures of new cars and beautiful women―get a car loan
8) CHEMICAL BANK OF NEW YORK:
another "New York woman" when her needs are financial, her
reaction is Chemical
(Clio winner for 1966)
9) BANK OF AMERICA: penmanship tells
about the man
10) CHICAGO FEDERAL SAVINGS:
animated men talk―save something today
11) METROPOLITAN LIFE INSURANCE:
woman gives little boy mouth-to-mouth rescue breathing―get booklet on
family first air
12) NATIONAL BANK OF DETROIT: Orson
Bean plugs 5% interest―makes paper tree
13) SENTRY LOANS: man making gift
list―color television for family is big item
14) MELLON BANK CREDIT CARD: it's a
BankAmericard frozen in block of ice
15) EQUITABLE SAVINGS: animation
5.25%―Monty Python-like animation
16) CONTINENTAL INSURANCE: big
truck-trailer opens up, men open up to burglarize business―cops arrive
and lock them inside trailer
17) JOHN HANCOCK INSURANCE:
"the spirit of '67" is new spirit this year (1967)―agent
climbs to top of lighthouse to sell insurance
18) PITTSBURGH NATIONAL BANK:
"the sound of Pittsburgh is children"―education plan for
college expenses
19) BANKAMERICARD: woman looks for
money while her kids are nuisances, and stern storekeeper is
frustrated―woman doesn't need money 1963
20) CHEMICAL BANK OF NEW YORK:
another "New York woman" when her needs are financial, her
reaction is Chemical
(Clio winner for 1966)
21) CONTINENTAL INSURANCE COMPANIES:
mild-mannered middle-aged man leaves home, then become driving maniac behind
wheel of his car!―"a beast on wheels" should pay beastly
rates―safe drivers should pay less
22) JOHN HANCOCK INSURANCE: spirit
of '67―same as No. 16
23) CONTINENTAL INSURANCE: accident
in rainstorm, man calls in―call dial-a-claim anytime
24) FIRST NATIONAL CITY BANK OF NEW
YORK: face of clock―loans every five seconds
25) JOHN HANCOCK INSURANCE:
runner―Howard da Silva does the voiceover
26) BANKAMERICARD: Santa Claus and
little blonde girl, little boy, etc.―all white kids―one wants
baby sister
27) BANK OF AMERICA: miniature
portraits of U.S. presidents―same as on U.S. currency―start your
own collection on bills
28) FIRST NATIONAL CITY BANK OF NEW
YORK: change license plate, new screws, new car loan (Clio winner for 1967)
29) FIRST PENNSYLVANIA BANKING AND
TRUST: Stanley Watt saving for tuition for barber school―he paints
camera lens with shaving cream―8 seconds comical
30) FIRST PENNSYLVANIA BANKING AND
TRUST: Patience Jarvis smoking cigar is saving for a pool
table―comical 8 seconds
31) NORTHWESTERN MUTUAL INSURANCE
COMPANY OF SEATTLE : animated man with money gives it to man whose castle
has just crumbled
32) PRUDENTIAL INSURANCE: baby is
"trouble maker" smashes up house―get insurance for his
future
33) NATIONAL BANK OF DETROIT: Henny
Youngman jokes about his wife―married for 39 years
comedy celebrity
34) INSTITUTE OF LIFE INSURANCE: no
sound―short―still picture
35) MANHATTAN FUND, INC.: ask your
stock broker―drawing of skyline
36) FIRST PENNSYLVANIA BANKING AND
TRUST: Judith Lowery is saving for karate lessons―it is really her,
actress Judith Lowery―8 seconds comical (Clio winner for 1966)
37) THE TRAVELERS COMPANIES: sound
of air pollution―same as No. 2
38) PRUDENTIAL INSURANCE: apply Band-Aids
to still picture of your children―then tear dad out of the
picture
39) HARTFORD INSURANCE: big jet
lands, train passes by, other sounds and scenes―call agent anytime
40) AMERICAN AIRLINES: Astrojet
707―good footage of it taking off
41) BANKAMERICARD: cartooned
director leads symphony of companies accepting card (1966)
15 seconds
42) CHEMICAL BANK 0F NEW YORK:
"Wildlife"―want a Cougar, Falcon, Sting Ray, Barracuda,
Wildcat, Impala, Mustang―animals and their automobile
namesakes―car loans mid-1960s (Clio winner for 1968)
43) METROPOLITAN LIFE INSURANCE:
sing happy Birthday to all ages―Judith Lowery is here―one is
black teenage girl
44) MELLON BANK CREDIT CARD:
Acapulco, Paris, Rome―this one is just an everyday card, not a
live-it-up card―list consumer goods covered by it
45) FIRST NATIONAL BANK OF BOSTON:
another Joe Silver―getting into new car―got loan at this bank
46) BANK OF AMERICA: animated Elwood
has conscience reminds him to open savings account
47) FIRST NATIONAL CITY BANK:
another BankAmericard bank―1968―"Georgie Girl" in
background
48) FIRST NATIONAL CITY BANK:
foolish spending shoots holes in your paycheck―shots pulverize
it―"Temptation" in background―buy U.S. Savings Bonds
49) PRUDENTIAL INSURANCE: working
couple needs money
50) HARTFORD INSURANCE: big jet
lands/same as No. 37
51) DENVER U.S. NATIONAL BANK: old
lady with cats watches clock―interest accrues everyday at 2:59 pm
52) NAC CHARGE CARD: big charge card
in Maryland―NAC card―man carries large card into courtroom, and into jail
53) EXCHANGE NATIONAL BANK: couple
debates name for forthcoming child―Chicago bank
Unless otherwise noted, ads 1-63 are
for OLD STONE BANK with Flintstones characters; interesting sidebar:
introduction of electronic banking called "Ready Freddy" (a link
to Fred Flintstone—as is name of the bank, Old Stone), later known as
Automatic Teller Machine
OLD STONE BANK: Providence, Rhode
Island bank―most commercials feature Fred Flintstone and supporting
characters―few are non-animated, one with black woman banking by
phone―even has pre-color pencil sketches of animated spots
Hanna-Barbera animation 1971-1973 era
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and films that remain protected through copyrights. While
Public Domain footage can be licensed immediately by
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with the copyright holder before being used in a new
production. Just because a motion picture is in our
inventory, it does not mean that MacDonald & Associates
maintains the legal right to license its use. Please contact
us for the copyright status on individual titles.
